Retargeting
Retargeting is an online tool that can bring "window shoppers" back to your site when they are ready to buy.
What is Retargeting?
Retargeting is a cookie-based technology that uses simple Javascript code to anonymously "follow" your audience all over the Web. A cookie is dropped on one page or as many pages as the advertiser wants on their site.
How Does Retargeting Work?
A user visits your site and browses various products/ services.
The user leaves your site without converting and moves onto other online activities.
We show that user your ad based on the products/services/pages
they viewed as they performed other online activities.
The user responds to your advertisement and returns to
your website to complete the desired action